Difference in Google Ads and Microsoft Ads Campaigns: P.Max

In our previous article, we mentioned the essential need for contemporary businesses to operate in the online space with the prospect of achieving their business goals. The two main players in online advertising, Google and Microsoft Ads (formerly Bing Ads), offer businesses the opportunity [...]

March 26th, 2024|Categories: CSS|Tags: , , , , , , , , |

Search and Shopping Ads in Microsoft Ads – How to do it?

In today's digital world, it is literally essential for businesses to be active in the online environment, mainly to reach their target audience. Therefore, today we will talk about some of the most important tools that help businesses achieve this goal. These are primarily [...]

March 21st, 2024|Categories: CSS|Tags: , , , , , , , , |

Microsoft Ads as a new advertising platform

Microsoft Advertising, sometimes known as Bing Ads, currently serves as a new advertising platform. Its main role is to enable advertisers to create and manage online advertising campaigns. Similar to Google Ads, Microsoft Advertising offers various types of [...]

March 14th, 2024|Categories: CSS|Tags: , , , , , , , , |

Bidding strategy Maximize conversion value and Target ROAS

In today's digital marketing world, Google and Microsoft Ads have become platforms that offer countless different features, campaigns, and advertising options. Gradually, more options are added to these systems, and therefore it is all the more difficult to familiarize yourself with them and properly [...]

February 22nd, 2024|Categories: CSS|Tags: , , , , , , , , |

Google Consent Mode V2: How to Preserve Personalized Advertising

The introduction of Google's Consent Mode V2 marks a significant step in managing user data online. This update enables websites to tailor cookie processing according to visitor consent. The absence of this feature could result in the loss of essential visitor data, impacting online [...]

February 20th, 2024|Categories: CSS|Tags: , , , , , , , , |

Bidding strategy Maximize conversions and target CPA

The goal of every ad is to generate purchases. This is why many e-shops are now shifting towards paid search bidding strategies. These focus on conversion rather than clicks. In this article, we'll take a closer look at the bidding strategy Maximize conversion [...]

February 1st, 2024|Categories: CSS|Tags: , , , , , , , , |
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Automate the creation of Product Ads in Google Ads

BlueWinston is an automated tool for creation of Product Search Text and Shopping Ads on Google. Feed-driven product campaigns account for over 40% of the annual %CTR and displays in Google Search that lead to a successful transaction. Unique technology, innovative approach to keywords and ad creation for each product, group of products and their categories in the eshop, make this tool a number one in the global market. Today, BlueWinston is being used by hundreds of clients in over 50 countries (see testimonials from PPC specialists and merchants). Thanks to you do not only automate the creation of ads of your products, but you can also automate their optimization and management thanks to set of automated rules and bidding scripts applied in incredibly short time – every 6 hours!

  • boost sales up to +60%
  • increase ROAS up to +1500%
  • decrease CoS by -40%
  • create ads for all your products
  • automate creation & management
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