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When to choose Google Display Network and when to choose PMax?
Choosing the right campaign is essential in digital marketing to meet your goals. Google Display Network and Performance Max campaigns are used to promote products or services to a specific target audience on a website. Although both campaigns can be effective, their uses and [...]
Why Use a CSS Partner for e-shop Expansion?
According to a recent survey by PMGK in Slovakia, in collaboration with the agency ui42, Slovak e-shops are increasingly ambitious about establishing themselves in foreign markets. Last year, 56% of e-shops planned or considered expanding abroad. This year, that number has risen to 65%. [...]
What to think about when expanding your e-shop abroad
If you own an e-shop and are interested in growing, discovering new customers and expanding your online business, expansion is the right choice for you. What should you think about if you want to expand your e-shop to a foreign market? When expanding [...]
Result overview of our CSS service – first half of 2024
The first half of 2024 brought interesting trends and results for the CSS program that impacted the e-commerce sectors. After a dynamic close to 2023 and a traditionally strong start to the new year, e-shops focused on optimizing campaigns and preparing for the spring [...]
We are the Premier CSS Partner for another year
How did we get this status and what does it mean? For companies operating in digital marketing, it is crucial to cooperate with partners capable of bringing significant results. That is why we are proud to announce that CSS Shopping in [...]
Optimization Score of Campaigns
The Campaign Optimization Score is one of the most important tools Google Ads gives you to improve the performance of your campaigns. Let's take a closer look at the indicator that will allow you to find out how well your campaigns are optimized. In today's [...]
Automate the creation of Product Ads in Google Ads
BlueWinston.com is an automated tool for creation of Product Search Text and Shopping Ads on Google. Feed-driven product campaigns account for over 40% of the annual %CTR and displays in Google Search that lead to a successful transaction. Unique technology, innovative approach to keywords and ad creation for each product, group of products and their categories in the eshop, make this tool a number one in the global market. Today, BlueWinston is being used by hundreds of clients in over 50 countries (see testimonials from PPC specialists and merchants). Thanks to BlueWinston.com you do not only automate the creation of ads of your products, but you can also automate their optimization and management thanks to set of automated rules and bidding scripts applied in incredibly short time – every 6 hours!
- boost sales up to +60%
- increase ROAS up to +1500%
- decrease CoS by -40%
- create ads for all your products
- automate creation & management