ModexaStyl.cz | Dramatic drop in performance after leaving the CSS program

ModexaStyl.cz is a Czech e-shop that focuses on the sale of handbags and wallets. The e-shop has an excellent rating among customers, it is known for favorable prices, good communication, and fast shipping. The goal of the study The goal was the comparison of the results with and without [...]

By |2021-04-09T13:22:13+02:00April 9th, 2021|case study|

Google Shopping – The Ultimate Guide | Shopping in EU

Whether you are already advertising or just planning to, you have probably heard about Google Shopping. It is the most popular advertising platform both among advertisers and shoppers. Did you know that there are about 3.5 billion searches on Google daily? This makes Google the biggest and most popular platform. Thus, advertising on Google can [...]

By |2021-03-30T18:03:41+02:00March 25th, 2021|CSS|

Hladamfarby.sk | achieved -19% CPC with CSS program Shopping in EU

Hladamfarby.sk is an e-shop that sells printer cartridges with 95% shopper satisfaction. They offer more than 5,000 types of printer cartridges and have more than 3,000 delivery points. Their services include free shipping and 24-hour delivery. They focus on B2C as well as B2B customers. Visitero.sk is a [...]

By |2021-03-31T15:42:59+02:00March 23rd, 2021|case study|

Check how much your competition pays for Shopping ads

If you want to increase your sales, you must always have an overview of your competition. You will not be the first nor the last if you pay attention to their strategies and think about how to overtake them. First of all, it is necessary to find out the style in which they communicate and [...]

By |2021-01-26T13:02:00+01:00January 11th, 2021|CSS, Uncategorized|

Merchant Center error: Required CSS Selection

If you're advertising in Google Merchant Center, it's quite possible that you'll see sometimes error messages or account suspension in your account. In this article, we will look at an error message that could cause your account to be suspended and your advertising on the Google Network to be stopped.  Required CSS Selection [...]

By |2021-01-26T13:22:10+01:00June 9th, 2020|CSS, News|

How to display more products in Google Shopping Ads thanks to multiple CSS Partners?

Having a suitable CSS Partner is a great advantage of every e-shop owner who uses Shopping or Dynamic remarketing campaigns. Some are able to save up to 20% on cost per click without any fees. All right, but what if someone wanted more than just one CSS Partner? It is possible. [...]

By |2021-01-26T13:30:23+01:00April 7th, 2020|CSS, Google|

How to lower your advertising costs and increase your return on investment in online marketing through performance marketing

No one missed the situation that affected the ecommerce world. Most advertisers turn off campaigns to reduce overall costs, and thus the cost of advertising products. It makes sense, but what if we used this time effectively to increase the return on investment? In-store purchases have fallen to a minimum, so we can expect [...]

By |2021-01-26T13:35:00+01:00March 20th, 2020|CSS, Google|